Custom Stand Up Pouches
We offer durable, resealable, and fully customizable stand-up pouches that enhance shelf appeal, preserve freshness, and strengthen your brand image. Whether you’re a small business or a large enterprise, we have the perfect packaging solution for you.


What Are Stand Up Pouches?
Stand-up pouches are designed with a bottom gusset that expands when filled, allowing the bag to stand upright on store shelves instead of laying flat like traditional pouches. Often called SUPs, these gusseted bags provide more capacity and better visibility, making them ideal for products that need to attract attention and maintain freshness. With their lightweight, durable, and flexible structure, stand-up pouches are a preferred choice for food, pet products, coffee, snacks, and many other industries.
Customizable Stand-Up Pouches Designed for Functionality and Brand Impact
Many brands choose to add hang holes to their custom stand-up pouches to improve retail visibility and versatility. Whether your products are sold in supermarkets, specialty stores, or online, this feature allows for easy display and maximizes shelf space. At Colorful Packaging, we can produce stand-up pouches with or without hang holes, depending on your packaging and marketing strategy.
We provide a wide selection of over 50 high-performance films, including PET, PE, metalized, and recyclable materials, to ensure superior product protection and visual appeal. You can also combine different materials and finishes to create a design that perfectly represents your brand — such as pairing a matte black back with a transparent front or a metalized layer with soft-touch matte for a premium look.
All our pouches are designed with resealable closures, tear notches, and high-barrier protection to maintain product freshness and quality. Whether you need packaging for snacks, coffee, pet treats, or supplements, we tailor every detail to your brand’s needs.

How to Choose the Right Stand-Up Pouch for Your Products

Hang Holes
Display your products beautifully on retail shelves with our round or sombrero hang holes, designed for convenient merchandising and maximum visibility.

Closures
Keep your products fresh and secure with a variety of closure options, including press-to-close zippers, certified child-resistant zippers, or no zipper for single-use packaging.

Tear Notches
Make it easy for consumers to open your packaging effortlessly with our precision tear notch design — a simple detail that enhances user experience.

Print Substrates
Choose from premium materials like PET, Metalized PET, PE, Recyclable PE, PCR, and BOPP. Each film is engineered for strength, flexibility, and outstanding print clarity.

Variety of Sizes
From small sample pouches to large bulk bags, our stand-up pouches come in a wide range of sizes tailored to your product’s specific requirements.

Transparent or Clouded Windows
Let your product shine through with clear or clouded window options that allow consumers to see what’s inside while maintaining a premium, professional look.

Pouch Bottom / Gusset Options
Select from multiple gusset styles — including K-Seal, Plow Bottom, and 3 Side Seal (3SS) — for optimal stability and shelf presentation.

Puncture & Tear Resistant
Our durable packaging films ensure your pouches resist punctures, tearing, and damage during shipping, handling, and retail display, protecting both quality and brand image.
Six reasons to choose us
High-Quality Packaging
Premium materials & advanced printing ensure durability and visual appeal.
Eco-Friendly Solutions
Sustainable packaging options that reduce environmental impact.
Full Customization
Tailor-made designs, sizes, and finishes to fit your brand perfectly.
Factory Direct Pricing
Competitive wholesale prices without middlemen.
Fast Turnaround
Efficient production & global shipping for on-time delivery.
Experienced Team
Over 15+ years in packaging industry with professional design & support.

We can help you choose the perfect packaging configuration for your products.
At Colorful Packaging, we offer digital printing for vibrant, high-resolution images and unlimited color options — ideal for short runs or brands seeking flexibility.
For large-volume orders, our plate printing option uses CMYK color processing, offering exceptional consistency and the lowest cost per unit, making it perfect for wholesale packaging projects.
Premium Packaging Solutions for Businesses of All Sizes
For small and medium-sized brands, competing with major companies can be tough — especially when it comes to packaging. At Colorful Packaging, you don’t have to settle for packaging that looks “small business.” Our custom stand-up pouches and flexible packaging solutions allow you to match or even surpass big-brand quality, durability, and shelf appeal.
We combine advanced digital printing with premium materials to create packaging that not only protects your products but also strengthens your brand presence. No matter your industry — food, coffee, pet treats, or supplements — our professional packaging helps you stand out on the shelf and connect with your target audience just like the leading brands do.


Recyclable & Sustainable Stand-Up Pouches
At Colorful Packaging, sustainability is at the heart of what we do. We are committed to reducing environmental impact by offering eco-friendly, recyclable, and biodegradable stand-up pouches that align with your brand’s sustainability goals.
Our packaging solutions are designed to minimize waste, use less energy, and support a circular economy. We continuously explore innovative materials, natural inks, and energy-efficient production methods to create packaging that’s both high-performing and environmentally responsible.
Every pouch we make reflects our mission — to deliver premium packaging that protects your products and the planet. With Colorful Packaging, you don’t have to choose between sustainability and style — you can have both.
Stand-Up Pouch FAQS
1. What are stand-up pouches used for?
Stand-up pouches are versatile packaging solutions used across many industries — including food, coffee, pet treats, supplements, and more. Their sturdy bottom gusset allows them to stand upright on shelves, enhancing visibility and brand impact.
3. What printing options do you offer?
We provide both digital printing for detailed graphics and multiple design variations, and plate printing for large-volume orders with lower unit costs. Both methods deliver exceptional color accuracy and vibrant results.
5. Can I make my stand-up pouch eco-friendly?
Yes! We offer recyclable, biodegradable, and sustainable material options to help reduce your brand’s environmental footprint — without compromising durability or visual appeal.
2. Can I customize the size, shape, and design of my stand-up pouches?
Yes! At Colorful Packaging, every pouch is made to your exact specifications — including size, shape, materials, finish, and printing. Whether you need a small sample pouch or large bulk packaging, we’ve got you covered.
4. Are your stand-up pouches food-safe?
Absolutely. All of our materials are FDA-compliant and food-grade certified, ensuring your packaging keeps products fresh, safe, and compliant with international quality standards.
6. What is your minimum order quantity (MOQ)?
Our flexible production process allows for both low minimum orders for startups and large wholesale quantities for established brands. This makes it easy to scale your packaging as your business grows.